{"title":"SOPs","description":"\u003cp\u003eStandard Operating Procedures are an important aspect of a realtors business. They help with reducing errors, consistency, time management, and helping business to scale.\u003c\/p\u003e","products":[{"product_id":"24-hour-lead-follow-up-sop-real-estate-scripts-timeline","title":"24-Hour Lead Follow-Up SOP — Real Estate Scripts + Timeline","description":"\u003ch3 data-section-id=\"1clgm49\" data-start=\"312\" data-end=\"328\"\u003eWhat you get\u003c\/h3\u003e\n\u003cp data-start=\"329\" data-end=\"553\"\u003eA premium, print-friendly \u003cstrong data-start=\"355\" data-end=\"385\"\u003e24-Hour Lead Follow-Up SOP\u003c\/strong\u003e designed for REALTORS who want a simple, repeatable system to follow up after \u003cstrong data-start=\"464\" data-end=\"509\"\u003eopen houses, DMs, inquiries, and showings\u003c\/strong\u003e—without sounding pushy or forgetting steps.\u003c\/p\u003e\n\u003cp data-start=\"555\" data-end=\"589\"\u003e\u003cstrong data-start=\"555\" data-end=\"589\"\u003eIncludes (Quiet Luxury style):\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"590\" data-end=\"1181\"\u003e\n\u003cli data-section-id=\"1vhzvpq\" data-start=\"590\" data-end=\"644\"\u003e\n\u003cp data-start=\"592\" data-end=\"644\"\u003e\u003cstrong data-start=\"592\" data-end=\"613\"\u003e2-page SOP layout\u003c\/strong\u003e (clean, elevated, easy to use)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"nhqyop\" data-start=\"645\" data-end=\"736\"\u003e\n\u003cp data-start=\"647\" data-end=\"736\"\u003e\u003cstrong data-start=\"647\" data-end=\"677\"\u003e24-hour follow-up timeline\u003c\/strong\u003e (0–15 min, 2–4 hrs, next morning, optional close-the-loop)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"r9lhsy\" data-start=\"737\" data-end=\"812\"\u003e\n\u003cp data-start=\"739\" data-end=\"812\"\u003e\u003cstrong data-start=\"739\" data-end=\"758\"\u003eFollow-up rules\u003c\/strong\u003e (quick best practices that keep responses consistent)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"vbmjp4\" data-start=\"813\" data-end=\"1016\"\u003e\n\u003cp data-start=\"815\" data-end=\"867\"\u003e\u003cstrong data-start=\"815\" data-end=\"837\"\u003eCopy\/paste scripts\u003c\/strong\u003e for common follow-up moments:\u003c\/p\u003e\n\u003cul data-start=\"870\" data-end=\"1016\"\u003e\n\u003cli data-section-id=\"5chp3u\" data-start=\"870\" data-end=\"900\"\u003e\n\u003cp data-start=\"872\" data-end=\"900\"\u003eImmediate “Thanks + Details”\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"kw71e6\" data-start=\"903\" data-end=\"930\"\u003e\n\u003cp data-start=\"905\" data-end=\"930\"\u003eCan’t attend \/ missed you\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"4qeabe\" data-start=\"933\" data-end=\"949\"\u003e\n\u003cp data-start=\"935\" data-end=\"949\"\u003eLight check-in\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1l0mbss\" data-start=\"952\" data-end=\"980\"\u003e\n\u003cp data-start=\"954\" data-end=\"980\"\u003eNext-morning value message\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"gxh8pq\" data-start=\"983\" data-end=\"1016\"\u003e\n\u003cp data-start=\"985\" data-end=\"1016\"\u003eOptional close-the-loop message\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"w150gl\" data-start=\"1017\" data-end=\"1100\"\u003e\n\u003cp data-start=\"1019\" data-end=\"1100\"\u003e\u003cstrong data-start=\"1019\" data-end=\"1043\"\u003eLead tagging section\u003c\/strong\u003e (Hot \/ Warm \/ Nurture \/ Not a fit) so you track outcomes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"16mqtpj\" data-start=\"1101\" data-end=\"1181\"\u003e\n\u003cp data-start=\"1103\" data-end=\"1181\"\u003e\u003cstrong data-start=\"1103\" data-end=\"1130\"\u003eEditable Canva template\u003c\/strong\u003e (add your branding, adjust wording, reuse forever)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"9n2xta\" data-start=\"1183\" data-end=\"1198\"\u003ePerfect for\u003c\/h3\u003e\n\u003cul data-start=\"1199\" data-end=\"1515\"\u003e\n\u003cli data-section-id=\"9xe6e7\" data-start=\"1199\" data-end=\"1284\"\u003e\n\u003cp data-start=\"1201\" data-end=\"1284\"\u003eREALTORS hosting open houses and needing a reliable \u003cstrong data-start=\"1253\" data-end=\"1284\"\u003eopen house follow-up system\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"14f4loq\" data-start=\"1285\" data-end=\"1357\"\u003e\n\u003cp data-start=\"1287\" data-end=\"1357\"\u003eAgents who want better consistency in \u003cstrong data-start=\"1325\" data-end=\"1357\"\u003eDM\/Messenger\/text follow-ups\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1svzf5o\" data-start=\"1358\" data-end=\"1419\"\u003e\n\u003cp data-start=\"1360\" data-end=\"1419\"\u003eTeams who want a simple SOP for assistants\/admins to follow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"wdpkc6\" data-start=\"1420\" data-end=\"1515\"\u003e\n\u003cp data-start=\"1422\" data-end=\"1515\"\u003eBuyer inquiry follow-up, open house attendees, “just looking” leads, and missed-showing leads\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1w16shl\" data-start=\"1517\" data-end=\"1533\"\u003eHow it works\u003c\/h3\u003e\n\u003col data-start=\"1534\" data-end=\"1716\"\u003e\n\u003cli data-section-id=\"1fqk9uj\" data-start=\"1534\" data-end=\"1593\"\u003e\n\u003cp data-start=\"1537\" data-end=\"1593\"\u003eDownload the file and open the \u003cstrong data-start=\"1568\" data-end=\"1591\"\u003eCanva template link\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"100rcaq\" data-start=\"1594\" data-end=\"1646\"\u003e\n\u003cp data-start=\"1597\" data-end=\"1646\"\u003eClick \u003cstrong data-start=\"1603\" data-end=\"1619\"\u003eUse template\u003c\/strong\u003e and customize (optional)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"itkueb\" data-start=\"1647\" data-end=\"1716\"\u003e\n\u003cp data-start=\"1650\" data-end=\"1716\"\u003eFollow the timeline after every inquiry and copy\/paste the scripts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-section-id=\"n83mi1\" data-start=\"1718\" data-end=\"1742\"\u003eLicense (quick note)\u003c\/h3\u003e\n\u003cp data-start=\"1743\" data-end=\"1907\"\u003eCommercial use for your own business marketing\/workflows. \u003cstrong data-start=\"1801\" data-end=\"1907\"\u003eNo resale, no sharing, and no redistribution of the template or links to other REALTORS or businesses.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Marketing Kit Vault","offers":[{"title":"Default Title","offer_id":52223520604436,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/8643\/2532\/files\/page1.png?v=1773327375"}],"url":"https:\/\/marketingkitvault.com\/collections\/sops.oembed","provider":"Marketing Kit Vault","version":"1.0","type":"link"}